Freight Brokers: Avoiding Disagreements with Carriers
Every freight broker agent
understands the importance of providing excellent service to their clients.
Because it is the money of your customers that keeps you in business, you
naturally place a high priority on keeping them pleased. However, it's also
critical to be a good partner to your carriers. After all, you don't have
anything to give your consumer if you don't have them. When it comes to
continuing projects, having solid relationships with dependable carriers can
help a freight broker stand out.
Since those are the
most fundamental parameters needed to hire a truck at all, things like rate,
equipment type, and lane are easy to remember. It's usually around the finer
elements of a rate scam that carriers and transportation brokers
disagree. Any disagreements are usually the consequence of one of two things: a
lack of clarity on a finer point of the contract, or a disagreement over how to
solve an issue when one arises.
Be
proactive in your approach
I chatted with our own Broker
Bro, Joe, about how to avoid carrier disagreements. The first thing he
recommended was to make sure the carrier is aware of all the details right
away. Allow them to take those things into account when making their bid. Any
hazards or specific considerations are part of the bid, and adding details
later or not communicating them at all is a recipe for catastrophe. “If you
ever presume the carrier knows something, you will be burned, rely on it,” Joe
said.
Don't expect things to
"just work out" either. You must become involved as soon as the
carrier or shipper informs you of a problem. You're already at a disadvantage
if you wait until the consumer files a fine or the carrier complains about not
receiving full payment to start working on a solution. You should try to come
up with a solution that everyone can agree on ahead of time. If something goes
wrong, at least one side will receive unpleasant news, and reaching a positive
solution will be even more difficult if the bad news is unexpected.
Of course, an exact and
complete rate con is your most important weapon for avoiding difficulties. If
there's a fine, you'll have to pay as a freight agent
and want to pass on to the carrier, it needs to be included in the rate con. In
the end, the rate arrangement is a contract between you and the carrier that
specifies how this shipment will be handled. It's not just the paperwork you'll
rely on to get the delivery done right; it's also the document you and the carrier
will resort to if there's a dispute.
None of this implies
that you must be flawless, or even that you can be perfect. There will always
be some disagreements with carriers. Anyone could be a freight broker if
keeping both parties pleased while moving freight was simple, but being able to
manage what occurs after anything goes wrong and ensuring that both the
customer and the carrier are satisfied is what distinguishes exceptional
brokers from the rest. A great reputation and long-term partnerships with carriers.
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